California Apparel News

Apparel Holding Corp. filed paperwork with the Securities and Exchange Commission in preparation for an initial public offing for Los Angeles–based contemporary brand Vince. The number of shares to be offered and the price have not been set.

Apparel Holding, which is an affiliated portfolio company of Sun Capital Partners, will change its name to Vince Holding Corp. prior to the closing of the proposed offering.

According to a company statement, Apparel Holding intends to use the IPO funds to “pay down debt and for general corporate purposes, including the opening of new stores.”

Vince is a division of St. Louis–based Kellwood Co., which recently named Lynn Shana-han chief executive officer of Kellwood Brands.

The newly created position includes oversight of Kellwood’s fashion brands, including Rebecca Taylor, David Meister, XOXO, My Michelle, Sag Harbor and Briggs, as well as Kellwood’s private-label businesses and new strategic partnerships. Shanahan will report to Jill Granoff, chief executive officer of Kellwood Co. and Vince, who will continue to “provide strategic oversight to Kellwood,” oversee the Vince brand and “manage select functional areas of Kellwood Co.”

Shanahan is the founder of the C2 Group LLC, a company which provides operating management, brand development and growth strategies to fashion and lifestyle companies. Most recently, through C2 Group, she served as president of Marimekko NA. She has also served as group president of Tommy Hilfiger.