September 7, 2023
The deal grants SHEIN approximately one-third interest in SPARC Group. It also establishes SPARC Group as a minority shareholder in SHEIN. | Photo courtesy of Authentic Brands Group
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Forever 21 and SHEIN Create Fast-Fashion Force Through Partnership
Retail
Forever 21 parent company SPARC Group and global online lifestyle marketplace SHEIN have entered into a partnership that will bolster the Los Angeles fast-fashion retailer’s e-commerce reach and allow the Singapore-based e-tailer to test bricks-and-mortar experiences.
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