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Trade-Show Q&A: Keeping the Old While Courting New Trade-Show Attendees

Trade-Show Q&A

California Apparel News asked trade-show experts: What is your most successful method of retaining existing attendees while also attracting new visitors?

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Fashion’s Athletic Notes From the Performance and Active Categories

Industry Focus: Performance, Activewear and Athleisure

California Apparel News asked experts in the performance, activewear and athleisure categories: How will the performance, activewear and athleisure categories influence style, fabrication and innovation in fashion over the coming seasons?

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Incorporating Buyer and Exhibitor Feedback to Create a Better Show

Trade Show Q&A

California Apparel News asked trade-show leaders: What is the most insightful piece of exhibitor or buyer feedback you have received that you are incorporating into the remainder of 2024?

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Growing Sustainability Trends in Swim Continue to Shift the Category

Industry Focus: Swim

California Apparel News asked swim-industry experts: From eco-friendly initiatives to body positivity, what aspects of sustainability resonate most with your customers for 2024 into 2025?

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