December 16, 2021
The National Retail Federation anticipates more than 148 million consumers to be out shopping on Super Saturday, the last Saturday before Christmas. The 2021 number is the third-highest since the NRF began tracking the data in 2016. | Image courtesy of National Retail Federation
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More Than 148 Million Americans Plan to Shop Super Saturday
Retail
An annual survey from the National Retail Federation and Proper Insights & Analytics revealed that more than 148 million consumers plan to shop on Super Saturday, the last Saturday before Christmas.
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