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Adriano Goldschmied inspects denim at the Blue Diamond Denim showroom.

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‘The Godfather’ Builds a House of Gold to Make Sustainable Denim Affordable

House of Gold

Adriano Goldschmied—known for his luxury denim at brands such as Diesel, Citizens of Humanity and AG Jeans—has been quietly building a new Los Angeles venture over the last five years.

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