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Swaggy P., wearing Most Hated's collab hoodie with 321. Amanda Shi-Werts, right. She is wife of American Rag founder Mark Werts. She also is the founder of cashmere baby blanket line 10 to 12 Baby Lounge. Pictured left, Kelly Baek. Photo courtesy of Amanda Shi-Werts.

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Swaggy P’s Most Hated at American Rag

You could accuse the Most Hated label with false advertising. Scores of people demonstrated that they, in fact, liked the Los Angeles-headquartered label, when they lined up Sept. 9 at Los Angeles’ American Rag to buy the brand's new looks.

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