March 10, 2016
BIKE TO WORK: This is the type of bike that will be used in the bike-share program, which will be launched in downtown Los Angeles sometime this summer.
Stories this photo appears in:
Otis Fashion Design Students Create Bicycling Outfits for MTA
Otis for MTA
Last year, the board of the Metropolitan Transportation Authority—which runs the mass transportation systems in Los Angeles County with 2,300 buses and more than 80 rail stations—launched an action plan to go beyond traditional marketing schemes to attract new riders—particularly those young urban dwellers who might be more inclined to ditch their cars.
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