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John Ruffo, Lazr

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Advice for busy trade show attendees

Fashion-Focused in a Time-Crunch

Trade shows offer attendees a wealth of opportunities, from business-to-business seminars and networking functions to the main event—walking trade shows looking for new products and trends. With so much for trade show visitors to do and see, we asked several show organizers how they recommend attendees budget their time at their trade shows.

Rules of Attraction: Tips and Advice for Getting Attendees to Visit Your Trade Show Booth

Trade Show

California Apparel News recently caught up with several trade-show organizers to ask for tips and advice for exhibitors looking to generate excitement and attract more buyers at the trade show.

Fashion Navigation: Helping Attendees Make the Most of Their Trade Show Visit

Trade Show

Whether attending a stand-alone trade show or heading into the multi-venue shows in Las Vegas, Los Angeles or New York, buyers and other trade-show attendees have a lot to see in a limited time. California Apparel News spoke to several trade-show organizers about the resources they have to help attendees navigate the shows.

Buyers Market: What’s New for Trade Shows in 2014

Trade Shows

California Apparel News caught up with several trade-show organizers—from the giant companies with a huge portfolio of shows to the boutique shows merchandised with a highly curated mix. Here’s what they had to say about buyer tools, perks and resources in the coming year.

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