May 8, 2014
Luis Velazquez
Stories this photo appears in:
Industry Voices: Design and Technology: An Idea You Can Take to the Bank
Technology
A brand’s worst nightmare is to become a commodity. Unfortunately, we’ve seen an aggressively promotional retail environment in the United States, driven by increased competition and the economic downturn. New business models and supply chain–management approaches are allowing lower-priced competitors to enter the market and thrive.
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