November 21, 2013
PLEDGE NOW: Novice fashion lines such as ASPECD Apparel of Brooklyn, N.Y., and Ledge Pants of Seattle have sought to finance their projects on “crowdfunding” site Kickstarter. Crowdfunding sites ask for donations for projects.
Stories this photo appears in:
'Crowdfunding': Fashion Finds New Revenue From the Multitudes
Finance
With traditional funding increasingly hard to get, many entrepreneurs are seeking to raise funds on crowdfunding platforms such as Kickstarter Inc., based in New York, and Indiegogo Inc., headquartered in San Francisco.
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