January 28, 2013
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THVM Adds Eco-Friendly 'Air Wash' for Spring
GREEN JEANS
Los Angeles–based denim line THVM has delved into sustainability by adding eco-friendly denim to its core basic line of raw denim jeans. The new “Air Wash” denim collection, launched for Spring ‘13, was created by collaborating with Istanbul-based Orta Anadolu, to create the fabrics, and Los Angeles washhouse Denim-Tech, which developed the “Air Wash” treatments.
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