FASHION
O Pioneer! Asia Hall’s Neon Cowboys Transforms Western Wear Using LED Details
By Dorothy Crouch, Contributing Writer | January 9, 2025
With her Neon Cowboys brand, Asia Hall is leading the pack in fashion-tech innovation, showing how lights can be integrated into daily life for personalization or celebration.
FASHION SHOOTS
NEWS
Pol’ Atteu Rises to Reclaim Success With Celebrity Clientele Following Challenging Year
At Pol' Atteu Beverly Hills, business is beginning to boom for the 28-year-old boutique, following a year that included shifting from creating custom gowns for a discerning clientele to making COVID-19 face masks, in addition to recovering from the destruction due to civil unrest that took place during May 2020.
PacSun Launches First Collection With A$AP Rocky as Brand’s First Guest Artistic Director
PacSun and critically acclaimed performer and fashion icon A$AP Rocky recently came together to work on a fashion partnership.
Fashion-Forward Golf Apparel Continues to Become the Standard
Within the past year, the sport of golf has seen an extraordinarily high increase in players hitting the links to enjoy the activity as a fun outdoor hobby. Brands are updating traditional golf apparel to feature fashionable and playful takes on classic styles, while maintaining the comfort and function players expect.
Santa Monica College Student Designers Featured in LA Mode Virtual Event
Upon completion of their 2-year fashion coursework, Santa Monica College student designers showcased their collections during the “LA Mode 2021: Distance in Design” exhibition, which was unveiled virtually this year.
SFI Introduces a Denim-Fantasy Capsule Suitable for a California Daydream
Fresh off its launch earlier this year, the denim factory Star Fades International released its Denim Daydream capsule, the first collection since the Artistic Milliners–backed business opened in Los Angeles.
Lumiere Runway Dazzles With Haute Couture, Raises Money for Charity
With fabulous fashion pieces and five-star culinary offerings, more than 150 guests took in the Lumiere Runway fashion show on June 12. Lumiere Runway featured eight designers: Sara Rose, Naid’s Fashion, Freedom Fashion by Stephano Musa, High Status, Couture Aprons, Elegant Essentials, Donna Leah Designs and Verita Couture.
Victoria’s Secret Announces Women-Focused Initiatives During Reshaping of Brand
As the Victoria’s Secret lingerie and lifestyle brand continues to shift its focus towards the demands of the women it serves, it recently announced the creation of two new initiatives.
d’Offay Debut Elevates Responsible Design for Discerning Women
Blending her love of fashion with a lineage of garment making, Kristen d’Offay set out on a new career when she began development of her d’Offay line two years ago. On June 15, d’Offay will launch as a luxury women’s brand created using dead-stock textiles that provide the foundation for more-responsible fashion.
Goodbye, Pajamas ... Hello, Fabulous!
Throughout these past 15 months, many people have been asking for my 2 cents on the state of fashion post-COVID. For most, during these Zooming-from-home pandemic times, the dress code has been pajamas, athleisure, sweats—you know. If you keep up with retail-fashion news, you have seen the headlines: “Sweats are selling like crazy,” “It’s all about comfy clothes,” “Pajamas, pajamas, pajamas!”
Halston Releases Netflix Series–Inspired Collection
Following the May premiere of “Halston,” the Netflix project starring Ewan McGregor as the late luxury designer Roy Halston Frowick, whose work defined the 1970s era of disco grandeur and early 1980s period of excess, the designer’s namesake brand released a limited-edition capsule collection of eveningwear.
The Black Fashion Movement to Host Inaugural On-site Event at Galleria Dallas
Moving from its digital presence, The Black Fashion Movement will host its first on-site designer showcase at Galleria Dallas.
Yara Shahidi and Adidas Honor Changemakers Through Originals Collection
Building her résumé as a fashion designer, actor, producer, Harvard University student and changemaker Yara Shahidi recently partnered with the sportswear brand Adidas to create a collection that pays homage to her heritage and the next generation of those who are making an impact in the world.
Moschino Debuts New Sesame Street Campaign Starring Kacey Musgraves
Moschino Creative Director Jeremy Scott was inspired to create a Sesame Street collection starring Kacey Musgraves.
Otis ‘Virtually Cool’ Event Mentors and Supports Students
On May 8, Otis College of Art and Design hosted its 39th Annual Scholarship Benefit and Fashion Show as a virtual event named “Virtually Cool” for students to showcase their work created with mentors, such as the AG Jeans Stronger Together collection.
'Making the Cut' Announces Season Two Designers
With its second season scheduled to premiere July 16 on Amazon Prime Video, “Making the Cut” recently announced the group of 10 designers who will engage in the competition for $1 million and a mentorship opportunity with Amazon Fashion.