RETAIL
Brigade LA Moving to LA Live in DTLA
Brigade LA is moving to a new space across from LA Live in downtown Los Angeles.
The new Brigade store will be located in a 6,000-square-foot space at 901 W. Olympic Blvd. on the ground floor of the Courtyard Marriott and Residence Inn.
The space will dedicate 3,000 square feet to Brigade LA retail, which includes women’s fashions by brands such as Leota, Marc Jacobs and Canada Goose; menswear by Vince and Diesel; and accessories by Kate Spade, Michael Kors, Furla, Chan Luu and Byboe. There are plans to expand the menswear offerings as well as gift items in the new space. The remaining square footage will house One One 77 Creative Studio, the graphic design and visual communications company run by Brigade owner Kuo Yang.
The store’s new location is directly across from LA Live’s east parking entrance and the JW Marriott and Ritz Carlton hotels.
This marks the first fashion retailer to open near LA Live. The Brigade store will have two entrances, one facing Olympic Boulevard and one in the hotel lobby.
Brigade first opened in 2009 as a pop-up shop at 1010 Wilshire Blvd. In 2011, the retailer moved to a 2,100-square-foot space on West Seventh Street down from the popular Bottega Louie restaurant.
“While we are committed to carrying designer, ready-to-wear goods, we recognize we need to tailor our merchandise to appeal to both the DTLA residents and the tourist/event/convention guests LA Live serves,” Yang said. “Our current customers will have everything they are accustomed to as well as new lines not available in the Seventh Street store. We will be adding select gift items to the mix to appeal to the hotel guests.” Yang expects the new store to open in mid-September. A moving sale is already underway at the Seventh Street location.
