MANUFACTURING

Andrew Richard Named VP Regional Sales for ASICS America

Irvine, Calif.–based ASICS America Corp., the U.S. headquarters of Japanese footwear and athletic apparel brand ASICS, has named sportswear industry veteran Andrew Richard vice president of regional sales for the U.S., Canada, Mexico and Brazil.

Richard has more than two decades of experience in sales for athletic apparel. Most recently, he was global head of merchandising for footwear at Puma. His career includes leading national sales and merchandising for Timberland and Reebok.

“Andy brings a wealth of sales expertise to ASICS and we are thrilled to welcome him to the team in this imperative role,” said Gene McCarthy, ASICS America Group chief executive officer and president, in a company statement. “As our industry continues to shift, we must continue to evolve. With Andy and his deep industry knowledge at the helm, we are positioning ourselves for great success within the marketplace.”