Georgina Burke
FASHION
Torrid Searching for Plus-Size Models
Lots of headlines were made when Tess Holliday, who is a size 22, became the star of Torrid's Spring 2015 look book.
Now the Los Angeles retail chain that caters to the plus-size customer is scanning the country for the next large-size model who will be a part of Torrid's new collection.
This summer, there will be five live casting events in cities that make up Torrid's major markets. The first is July 26 at the Mall of America in Minneapolis and the last one is Aug. 22 at the Glendale Galleria in Glendale, Calif. In between there will be live casting events in Chicago, Philadelphia and Dallas.
From these casting calls, four finalists will be flown to Torrid's headquarters for the last round of competition. The winner will be announced in January 2016.
Torrid has been going bold and beautiful and embracing the plus-size woman for some time but has been publicizing it more with beautiful women who don't fit into the traditional size mold. Last year, Australian model Georgina Burke made a splash on the cover of Torrid's swimsuit catalog.
The retail chain, which carries sizes 12 to 28, was one of the first stores to provide young women with a wide range of large-size clothing that is trendy for their age.
More information about the model search can be found at torrid.com/modelsearch.
