Urban Outfitters' Champion Select collection
FASHION COLLAB
Urban Taps Capsule for its Stylish Champions
Urban Outfitters has a new fashion collab with a lot of fashion—and an extra dose of collaboration.
The hipster retailer partnered with Champion Athleticwear to create Champion Select, an exclusive line designed in partnership with three indie designer lines curated by the Capsule trade show: New York–based Timo Weiland, U.K.–based Craig Green and Copenhagen brand Wood Wood.
“The Capsule Show has always been a forum where the world’s top retailers can meet the best designers out there. We’re thrilled to have had the opportunity to connect three of the world’s coolest designers with an iconic brand like Champion, and one of our favorite retailers, Urban Outfitters, in this unique collaboration,” said Capsule co-founder Edina Sultanik.
The men’s and women’s collection was inspired by the Champion archives, as well as each label’s unique aesthetic.
“It has been a pleasure to collaborate with three of the hottest designers from around the world to create these limited edition pieces that embrace Champion DNA, interpreted through the individual designer lens,” said Carla Mota, design director of Champion Athleticwear.
The Champion Select collection hits Urban Outfitters stores on Jan. 26 in the U.S. and Canada, as well as Space Ninety 8 in Brooklyn, as well as Urbanoutfitters.com.
