Pantone Colorwear pop-up shop in New York
COLORFUL LAUNCH
Put on Your Pantone
What a bright idea! Color forecaster Pantone unveiled a new line of menwear called Pantone Colorwear during the recent New York Fashion Week.
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Pantone Colorwear Launch and Pop-Up Shop
Pantone Colorwear launched at New York Fashion Week
The company didn’t let a little snow (okay, a LOT of snow) stop it from celebrating the new line snowy style. Staff bundled up to welcome guests to the Pantone Colorwear pop-up shop in New York’s Meatpacking District, where the scene inside was a riot of color.
Created by New York–based brand building collective Empire & Branch, the Pantone Colorway collection includes polo shirts, hoodies, jackets, cardigans and accessories, and a previously-release swimwear collection.
