TRADE SHOW
Hong Kong Fashion Week Takes a Look at the Fall/Winter 2015 Season
The 46th semiannual Hong Kong Fashion Week will be held Jan. 19–22 at the Hong Kong Convention Centre with a number of fashion shows, seminars, exhibitors and trend forecasts tailor-made for buyers and other attendees.
The huge affair, one of the largest apparel trade and fashion shows in Asia, is expecting more than 1,500 exhibitors from mostly China and Hong Kong who will be showcasing their factories as well as their brands and designs.
There will also be group pavilions from various Chinese regions as well as from Taiwan, Macau and India.
The various exhibition floors in the large convention center will be dedicated to womenswear, menswear, swimwear, cashmere and wool, denim products, eveningwear, jewelry, scarves and shawls, as well as packaging and designs.
In addition to Hong Kong Fashion Week, the annual World Boutique, which is reserved for brand names and designers, will be held at the same time. Brands that will be taking part in this year’s World Boutique include Moiselle, Shanghai Tang, Zalora and Ika. The World Boutique has daily fashion parades and fashion shows.
The first evening of the fair is reserved for the Hong Kong Fashion Extravaganza, a fashion show filled with high-end designers. Among those showing are New York haute couture designer Loris Diran and Swedish fashion designer Lars Wallin.
Diran, who started his ready-to-wear line in 2007, creates fashions for men and women. He has seen his designs worn by entertainers such as Beyoncé, Britney Spears and Liev Schreiber. Diran was commissioned this year to create special costumes for the movie “Daughter of God,” starring Keanu Reeves and Mira Sorvino.
The day after the Fashion Extravaganza, the Hong Kong Young Fashion Designers’ Contest 2015 will be held. The head designer of Swedish brand H&M, Margareta van den Bosch, is one of the VIP judges.
To help defray costs, the organizers of Hong Kong Fashion Week are offering a hotel sponsorship worth up to $270 for attendees. Send an email to hkfashionfw.visitor@hktdc.org to inquire about the offer.
For more information about the two fairs, go to www.hktdc.com/fair/hkfashionweekfw-en or www.hktdc.com/fair/worldboutiquehk-en.
