Parke & Ronen Party
Call it the start of Parke & Ronen’s Los Angeles season.
The men’s fashion label reopened its Melrose Avenue boutique as a seasonal shop, which will do business from March through Labor Day Weekend. Then it will close until Black Friday, the day the Christmas retail holiday season officially begins.
Label founders Parke Lutter and Ronen Jehezkel celebrated the debut of the seasonal shop with a party April 22. Proceeds from the night’s sales went to GLAAD, the Gay & Lesbian Alliance Against Defamation.