TECHNOLOGY
Forever 21 Launches Social Site 21st Street
Fast-fashion retailer Forever 21 is gathering all its social media into a single space called 21st Street.
Accessible through the Forever 21 e-commerce site (www.forever21.com), 21st Street is a new social platform that will feature fashion inspirations and street-style images and serve as a destination to shop F21 products, including those inspired by fashions in the street-style photos.
21st Street will include access to social-media sites such as Instagram, Pinterest, 21TV, Facebook, Twitter and Tumblr for F21 fans within the fashion community to network and share ideas. 21st Street will also showcase style features such as F21xMe, in which participants are encouraged to wear and share their best F21 outfits on Instagram, with a chance of being shown on 21st Street.
