Split Adds New Execs
Irvine, Calif.–based skate and surf lifestyle brand Split Clothing named Kurt Schleicher vice president of domestic sales, Chris San Juan senior vice president of design and Alex Yang director of marketing.
Schleicher was previously director of sales at Fox Apparel. San Juan has more than 12 years of experience in the apparel industry, including serving as vice president of design and merchandising at Zoo York. Yang’s prior experience includes serving as skate marketing manager at DC Shoes.
The three will work together to bring the Split brand “back in full force,” according to San Juan.
Schleicher said there is a lot of opportunity within the action-sports market. “Smaller, emerging brands are making significant inroads at retail,” he said. Split will begin shipping a limited early Spring ’13 collection at the end of the year. The full Spring ’13 collection will begin shipping in January.
—Sarah Wolfson
