UGG Says 'I Do!'
Just in time for wedding season, UGG Australia has debuted a new wedding footwear collection.
The capsule collection includes three styles: the Bailey I Do! for $225, the Sparkles I Do! for $190, and the Fluff Flip Flop I Do! for $80.
This is the first time the California-based brand has expanded into bridal footwear, although the company states that brides have ordered UGG classic boots for their bridal parties for years, and the new collection “allows UGG lovers to celebrate their love for the brand.”
The shoes are targeted towards brides and bridesmaids, to be used for rehearsal dinners, receptions, spa days and post-festivities. They are available for pre-order on uggaustralia.com and will be launching in stores on June 4, and sold year-round.
