Tankfarm by Katin: Classic Fit, New Look
Tankfarm Clothing is on a roll. The Orange County, Calif.–based company is scheduled to open Tankfarm boutiques in Hollywood, Calif., and Austin, Texas, in 2012, said the label’s president, John Anderson. The men’s brand debuted its first boardshort this summer.
In a nod to Orange County’s surf heritage, the boardshort was designed in a collaboration with veteran boardshort brand Katin—hence, the formal name of the boardshort, Tankfarm by Katin. Doing a boardshort seems obvious to any fashion label headquartered a 15-minute drive away from the beach. “We surf. We’re Orange County guys, and it’s summertime,” Anderson said at the boardshort’s debut in August at the Project trade show in Las Vegas, where it wholesaled for $32.
The boardshort’s fit will be familiar to any fan of Katin’s classic boardshorts; it falls above the knee, and it is made for surfing. Supplying the look and style was Tankfarm, which has been making its reputation since 2004 with a look it calls Americana.
Pockets are made from white boat-sail fabric. The fabric for the rest of the boardshort is made from chambray. The color is charcoal with white specks. Tankfarm plans to do a boardshort for every season. For its first season, it will be sold at Tankfarm boutiques, on its website (www.tankfarmclothing.com) and at specialty stores. For more information, email john@tankfarmclothing.com. —Andrew Asch
