Trend Spotting at Agenda
O'Neill
What will the kids be rockin' this Fall? If the Agenda trade show is any indication, we’ll be seeing an eclectic mix of ethnic inspiration, '70s music festival attire, a touch of vintage and plenty of floral and leopard prints. These were some of the key trends I spotted at the show which took place on Jan. 6 and 7 in Anaheim, Calif.
Agenda has been on a growth spurt in recent seasons and with the departure of the Action Sports Retailer Trade Expo from the surf and skate scene, the show is now the first stop on the West coast for retailers and editors alike. It was the perfect place to spot Fall trends from brands such as O’Neill, Insight, Matix, Split, RVCA, Rusty and Ezekiel. Hot items included rock n’ roll baseball tees, oversized boyfriend sweaters, long skirts, crop tops, high waisted shorts and bell bottoms.
Here are some of the fashionable items I spotted on the trade show floor.
Split
O'Neill
Ezekiel
O'Neill
Matix
Insight
O'Neill
Quay Eyewear Australia
RVCA
Insight
O'Neill
