Shopbop.com Debuts Sephora Makeup
Madison, Wis.–based e-commerce site Shopbop.com will debut a limited-edition makeup palette inspired by the site’s “Faces of Fashion” editorial lookbook. The Sephora Collection Palette Color Play 5 in 1 includes five color palettes, each with 10 eye shadows, two lip colors and one blush. The palette corresponds to five iconic figures in fashion. To promote the makeup collection, Shopbop and Sephora will host a sweepstakes to give away a year’s supply of Sephora makeup and a $2,500 shopping spree at Shopbop.com.
