Vlov Opens Flagship in Xiamen

Chinese men’s brand Vlov opened its first flagship store in a 3,000-square-foot space in the California Plaza retail center in Xiamen, China. The company manufactures fashion-forward lifestyle apparel for men aged 18 to 45. The company currently sells its line in 526 locations operated by independent distributors throughout northern, central and southern China. The company’s stores—including the flagship—are operated by Vlov’s distributors although the company assists in the design and construction of the stores.