Livity Announces More Stores
Livity Founder Isaac Nichelson
Livity Outernational is going international.
Just five months after the grand opening of Livity’s 1,800-square-foot flagship store on 2401 Lincoln Blvd. in Santa Monica, Isaac Nichelson, the founder of the eco-fashion and lifestyle brand, announced licensing deals to open several Livity boutiques in November. Most of these boutiques will be located overseas.
A Hawaiian Livity boutique will debut in the town of Kona during November. Before Christmas additional Livity boutiques will open in Tokyo, Portugal and Guadalajara, Mexico. Nichelson hopes to roll out five more stores in 2011. By 2015, he hopes that more than 50 Livity stores will be doing business.