Candie’s in China
Iconix China Ltd., the joint venture between New York–based Iconix Brand Group Inc. and Novel Fashion Brands Limited, struck a deal with Shanghai La Chapelle Garment and Accessories Co. Ltd. and private equity firm Trust Bridge Partners to open Candie’s stores in China. In addition to Candie’s, Iconix’s stable of brands includes Badgley Mischka, Joe Boxer, Mossimo, Ocean Pacific, Rampage, Bongo and Rocawear. The company also owns an interest in the Ed Hardy, Ecko, Zoo York, Material Girl and Peanuts brands. Iconix China plans to open about 1,700 stores and more than 3,300 other points-of-sale in China over the next three years.
