Ideeli Lands $20 Million
New York–based invitation-only online sample-sale site Ideeli Inc. received $20 million in financing from StarVest Partners, Constellation Growth Capital and Kodiak Venture Partners. “Ideeli’s shopping community resonates strongly with their current membership, which is 97 percent women. At StarVest Partners, the largest female-run venture-capital firm, we immediately understood the power of Ideeli’s engaging, interactive forum,” said StarVest General Partner Laura Sachar.