Puma's Employees Speak Out
Fourteen Puma employees will be featured in the footwear and athletic-apparel maker’s latest marketing campaign, called Puma Employees Only. The employees’ sense of style—and some random thoughts—will appear in the company’s Fall/Holiday campaign. The company will also invite customers to share their thoughts—and show off their style—at select Puma stores in Los Angeles, San Francisco, Boston, Chicago, Houston, New York and Miami. Participating customers’ photos—and their thoughts—will be uploaded to Puma’s Facebook page. Each week, a “Featured Fan” photo and message will be chosen, and the winner will receive a Puma gift. Founded in 1948, Puma employs more than 9,000 people worldwide and has headquarters in Herzogenaurach/Germany, Boston, London and Hong Kong.
