Food for Football
Los Angeles–based Junk Food Clothing struck a licensing deal with the National Football League to create a “retro-inspired” lifestyle apparel collection for men, women and children. The line, which will debut for Holiday 2008, will feature vintage art and classic NFL imagery. The collection will be sold on the NFL Web site (www.nflshop.com), NFL fan shops and at NFL stadium stores beginning in October. Founded in 1998 by designers Natalie Grof and Blaine Halvorson, Junk Food Clothing was acquired in 2005 by Delta Apparel. The company currently has more than 90 licensed properties, which are carried by retailers worldwide.
