Ed Hardy Las Vegas
Las Vegas is the latest retail site for Los Angeles–based Christian Audigier’s Ed Hardy brand. To celebrate the Nov. 22 opening of the Ed Hardy store at the Fashion Show Mall, Audigier planned an all-day shopping event with performances on the mall’s runway, a live DJ, special celebrity guest appearances, champagne and hors d’oeuvres, and a showcase of the Ed Hardy Spring 2009 collection. “Las Vegas is my second home,” Christian Audigier said in a statement. “It is the home of my namesake nightclub [at Treasure Island], my trade show [When I Move You Move] and now my newest Ed Hardy store. Sin City is where sexy, all-night fashion meets daytime function, and all of that can be found in [my] Fashion Show Mall store!”