LVMH Wins Music-Video Case
Luxury-goods maker LVMH Moet Hennessy Louis Vuitton SA has won a trademark dispute against Sony BMG and MTV Online over a Britney Spears music video that features the pop star driving a Hummer upholstered in pink fabric bearing what appears to be the Louis Vuitton logo and the handbag and luggage maker’s “Cherry Blossoms” print. A Paris court found that Sony BMG and MTV Online violated counterfeiting laws. According to the Associated Press, an LVMH spokesperson said “the ruling said the video constituted an ’attack’ on Louis Vuitton’s brands and its luxury image.”
