Revamped Vuitton Opens at Hollywood & Highland
The influence of French luxury-goods company Louis Vuitton might loom larger over Hollywood. On Nov. 21, it held an exclusive cocktail party to celebrate an expansion and remodeling of the Louis Vuitton store at the Hollywood & Highland shopping center.
Hollywood & Highland’s new Louis Vuitton is 4,000 square feet—about triple the size of the retail center’s first location for the iconic brand, according to Shaul Kuba, the principal of Los Angeles–based CIM Group. The real estate company owns Hollywood & Highland, and Louis Vuitton has been a Hollywood & Highland tenant since 2004. There are 19 Louis Vuitton stores in California.
The new store is located on the center’s first floor, and it took two spaces that were formerly occupied by Kelly’s Coffee & Fudge and Swarovski stores.
The new store will include an expanded luggage area and offer men’s and women’s shoes, jewelry and sunglasses. Kuba said that the store is patronized by tourists as well as Los Angeles fashionistas. Iconic European brands are among the toughest to sign as a tenant, Kuba said. However more European retailers will be moving into CIM Group properties across the street from Hollywood & Highland.
A two-level, 17,000-square-foot Zara store is scheduled to open by fall 2008 at nearby 6904 Hollywood Blvd. A 12,000-square-foot H&M will open in Spring 2008 at 6914 Hollywood Blvd. —Andrew Asch
