China's quot;Chuppiesquot;
A recent poll sponsored by global shipping company UPS has found that China’s up-and-coming middle-class consumers, or “Chuppies,” are looking for high-quality American products, including personal-care items, electronics and fashion. Research International conducted the survey of 1,140 20- to 59-year-old Chinese consumers living in six cities. Among the study’s findings: 52 percent of those surveyed said they want more American fashion. High on their wish list are athletic shoes, sandals, T-shirts with American logos, sportswear and blue jeans.
