MADDbag
Santa Ana–based apparel and accessories company Harveys Industries Inc. has struck a deal with nonprofit organization Mothers Against Drunk Driving to launch a new version of the Harveys Original Seatbeltbag and key chain, dubbed the MADDbag. The Original Seatbeltbag and the MADDbag are made from woven auto seatbelt webbing. The MADDbags will be available in Ferrari Red and Limo Black. A portion of proceeds from the sale of the MADDbag and keychain will be donated to MADD. Harveys founders Dana and Melanie Harvey decided to create the MADDbag in memory of a friend who was killed by a drunk driver.
