New Resources: Nuuda
First it was innerwear as outerwear. Now, a new lingerie company is hoping to kick off innerwear as overwear.
Montreal-based Nuuda Couture’s big idea is a cotton/ Lycra boyshort with a fold-over waistband that can be tucked discreetly away or folded over the tops of jeans. The boyshort comes in a logo version and a plain rib knit.
The company also offers a non-fold-over version with a beaded waistband designed to peek above the tops of lowrise pants and skirts. Beaded styles are trimmed with wood beads and abalone shells. The lingerie line also includes tank tops and mesh camis.
California Market Center showroom Leah J. & Reg (Suite A-1017) carries the line. For more information, call (888) 99-NUUDA, or visit www.nuuda.com. —A.A.N.
