Avery Develops Pinless Shirt Packaging System
Framingham, Mass.–based Avery Dennison Corp. has rolled out a new pinless fastening system for dress shirts.
Called MicroPin, the system uses lightweight (4.4 millimeter and 5.4 millimeter) nylon-filament microfasteners in place of the stick pins and jet clips used with traditional packaging systems. The fasteners are attached with a hand-held tool that can apply up to 120 fasteners before it has to be reloaded. The fasteners break away when a shirt is unpacked and eliminate the worry about needles and sharp clips, said Avery Marketing Manager John Early.
“When unpacking a shirt, a lot of caution is taken removing and throwing away the metal pins,” said Early. “There’s also the question, ’Did I get them all?’ So the last feeling that a consumer experiences with the shirt’s packaging is one of concern.”
The system can be used without altering packaging systems that manufacturers currently use and can be employed at the retail level for repackaging, Early added.
Avery’s business development manager, Pauline Lussier, noted that retailers generally do not like having pins in their work places for fear of injury. The fasteners are available in 2-pound tensile strength and come in black and white. —R.M.
