Mothers Shop
Philadelphia-based Mothers Work Inc.—which operates maternity retail chains A Pea in the Pod, Mimi Maternity and Maternitymall—has partnered with Hoffman Estates, Ill.–based retail giant Sears, Roebuck and Co. to produce a new line of maternity apparel. Two Hearts Maternity will bow this month in 70 Sears stores in Sacramento, Calif., Dallas, Cleveland, Boston, Baltimore and Albany, N.Y. The collection, which replaces Sears’ existing maternity lines, will include career, casual, denim, lingerie and loungewear, and nursing apparel. Most items will retail for about $40.