Heidhues to Head New Tractor Division
New York-based Tractor Jeans announced that it has hired industry veteran Jay S. Heidhues as president of its junior jeans division, a newly created position at the company.
Heidhues will divide his time between offices in Carson, Calif., and New York, the company said. He will report to Howard Mensch, president of Tractor Jeans.
Previously, Heidhues served as division president at Tyte Jeans. His experience also includes executive positions at Moe Jeans, Paris Blues and Esprit.
In his new position, Heidhues will plan sales and marketing strategies for the Tractor brand, which produces junior and tween apparel. —Claudia Figueroa
